Bruce Lorne Campbell is an American actor, producer, writer and director. He is best known for his starring role as Ash in the Evil Dead trilogy of horror/slapstick movies, and has since become a B-movie icon.
His acting style is an "over-the-top" machismo that lends itself well to roles such as that of Ash Williams, whom Campbell himself has dubbed "an idiot and a jerk like the rest of us". This style is parodied in the film The Majestic where Campbell appears as Roland the Intrepid Explorer in the B movie Sand Pirates of the Sahara, written by Jim Carrey's screenwriter character. Campbell also excels at "reverse acting", a frequent filming technique of Sam Raimi's where action sequences are filmed in reverse of how they will appear in the film. Campbell offers advice about getting into the film industry on his website.
Campbell is well-known for his trademark sense of humor, which he often couples with deadpan (and somewhat sarcastic) comic delivery.
Bruce Campbell is the author of books: If Chins Could Kill: Confessions of a B Movie Actor, Make Love! the Bruce Campbell Way, Hail to the Chin: Further Confessions of a B Movie Actor, Man with the Screaming Brain, The Lac-Mégantic Rail Disaster: Public Betrayal, Justice Denied, the lac-megantin railway disaster, Washington: A State of Learning, The Curation and Care of Museum Collections, The Mystery of the Iron Box a Ken Holt Mystery Story, The Mystery of the Iron Box